News
Jeff Benjamin, Steff Geissbuhler and Pablo Alzugaray have been named the Cyber, Design and Direct Lions Jury Presidents for the 2010 Festival.
The Cyber Lions Jury President, Jeff Benjamin, joined Crispin Porter + Bogusky at the end of 2003. As VP/Interactive Creative Director, Jeff works on brands such as Burger King, Microsoft, Domino’s Pizza, Coke Zero, and Geek Squad.
“When I started my career, the thought of ever stepping on stage at Cannes seemed fairly impossible. So you can only imagine what it feels like to be trusted with the honor of guiding this year’s Cyber jury. Over the years, the Cyber Lion has become the most coveted of Lions, redefining and pushing our industry forward. I expect this year to be no different,” says Jeff Benjamin on his appointment.
Design Lions President, Steff Geissbuhler, Partner of C&G Partners, is among America’s most celebrated designers of integrated brand and corporate identity programs. His work for a broad spectrum of international and national clients includes identity systems for NBC, Merck, Time Warner cable, Telemundo, Voice of America, Toledo Museum of Art, National Parks of New York Harbor, Crane & Co., Calamos Investments, Conrad Hotels and Morgan Stanley Smith Barney. Prior to forming C&G Partners he was a partner at Chermayeff & Geismar Inc. for 30 years.
“Design is being recognised in Cannes as a fundamental ingredient in advertising. This will be the third year that design will be judged as its own category. I was very lucky to be a part of the inaugural jury and now will have the privilege to chair this one. It will be hard work and also a lot of fun. The location is fabulous and the parties are fantastic and seeing great work is always inspiring,” comments Steff Geissbuhler. “We hope that more and more design firms, along with agencies, will submit work to this famous competition,” he continued.
Pablo Alzugaray, this year's Direct Lions chair and CEO of Shackleton, set up the independent group of agencies in 2004. Prior to this, he started his career at di Paola in Argentina before moving to Spain where he headed the Contrapunto Group (Contrapunto and CP Proximity), took part in setting up Proximity Worldwide and was a member of the BBDO Board of Directors.
Commenting on his appointment as Direct Lions Jury President, Pablo Alzugaray said, “The first time I came to Cannes I was young and had little money so I made a fake pass and ended up in the Organisers office. That was a long time ago, but I still feel the thrill of attending every year. Seeing better work than yours makes you want to improve. Being Jury President will not only be a more relaxed way to attend the Festival free of charge than my first, but also a great honour to which I shall respond with rigour.”
Entries for the Festival open next Thursday, 28 January.
-
The elite Titanium and Integrated Jury, which awards breakthrough ideas and the best integrated campaigns, will be chaired this year by Bob Scarpelli, DDB Worldwide's Chairman and Chief Creative Officer.
-
Jeff Benjamin, Steff Geissbuhler and Pablo Alzugaray have been named the Cyber, Design and Direct Lions Jury Presidents for the 2010 Festival.
-
Delegate registration for the 57th International Advertising Festival, to be held in Cannes from 20-26 June 2010, is now open.
-
Cannes Lions has teamed up with the Berlin School of Creative Leadership, to launch a brand-new venture, the Cannes Creative Leaders Programme, a two-week module taking place in Berlin and Cannes in June 2010.
-
Two more industry leaders have been named as heads of jury by the organisers of the 57th Cannes Lions International Advertising Festival.
- ABOUT US
- PRESS
- PARTNERS
- SPONSORSHIP
- REPRESENTATIVES
- CONTACT US
- NEWSLETTER
- SITEMAP
-
Follow us on
