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Innovation Shortlist

The 2017 Innovation Lions Shortlist has been announced

In total 35 campaigns have been put on the shortlist for this year's Innovation Lions. The teams behind each campaign will be asked to present their concept to the jury live over three days, on 17-18 June in Palais II and then 19 June on the showcase stage at the Lions Innovation Festival.

Title

Client

Product

Entrant Company

Entrant Country

Idea Creation

Production

Media

PR

A01 (Innovative Technology)
KNOW YOU AGAIN BAIDU AI GLASSES F5 Shanghai China F5 Shanghai F5 Shanghai   F5 Shanghai
THE AUTONOMOUS BROADCAST NETWORK SHOTTRACKER, KEEMOTION THE AUTONOMOUS BROADCAST NETWORK R/GA New York USA R/GA New York KEEMOTION New York / SHOTTRACKER Merriam    
SUPER BOWL DRONES HALF TIME SHOW INTEL DRONE TECHNOLOGY INTEL Santa Clara USA INTEL Santa Clara INTEL Santa Clara OMD New York INTEL Santa Clara
INTEL X THE ROYAL SHAKESPEARE COMPANY X THE IMAGINARIUM: THE TEMPEST INTEL INTEL TECHNOLOGY INTEL Santa Clara USA AGENCY INSIDE Santa Clara THE ROYAL SHAKESPEARE COMPANY Stratford-Upon-Avon OMD New York INTEL Santa Clara
TILT BRUSH GOOGLE INC. TILT BRUSH BY GOOGLE GOOGLE Mountain View USA GOOGLE Mountain View GOOGLE Mountain View    
EARTH VR GOOGLE INC. EARTH VR GOOGLE Mountain View USA GOOGLE Mountain View GOOGLE Mountain View   GOOGLE Mountain View
A02 (Applied Innovation )
MAX MOTOR DREAMS FORD SPAIN FORD SPAIN OGILVY MADRID SPAIN GTB Madrid / OGILVY MADRID ESPADAYSANTACRUZ STUDIO Madrid   MINDSHARE Madrid
UNLIMITED STADIUM NIKE NIKE LUNAR EPIC BBH COMMUNICATIONS ASIA PACIFIC Singapore SINGAPORE BBH COMMUNICATIONS ASIA PACIFIC Singapore BBH COMMUNICATIONS ASIA PACIFIC Singapore    
LOS SANTOS PRIDE STOCKHOLM PRIDE NON-PROFIT ORGANIZATION THAT WORKS TO HIGHLIGHT LGBT ISSUES AND CREATE A FREE ZONE FOR GAY, BISEXUAL, TRANSGENDER AND QUEER PEOPLE AND GENDER EXPRESSION CONTAINED WITHIN LGBT SOCIAL MOVEMENTS. GARBERGS Stockholm SWEDEN GARBERGS Stockholm GARBERGS Stockholm GARBERGS Stockholm GARBERGS Stockholm
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA CLEMENGER BBDO MELBOURNE AUSTRALIA CLEMENGER BBDO MELBOURNE AIRBAG Victoria / FLARE PRODUCTIONS BBDO Melbourne   CLEMENGER BBDO MELBOURNE
THE HUMANIUM METAL INITIATIVE IM SWEDISH DEVELOPMENT PARTNER HUMANIUM METAL ÅKESTAM HOLST Stockholm SWEDEN GREAT WORKS Stockholm      
THE BILLION COLOR FILM SAMSUNG SAMSUNG QLED TV R/GA New York USA R/GA New York BELIEVE MEDIA New York / MPC New York    
POTATOES ON MARS CIP - THE INTERNATIONAL POTATO CENTER POTATOES ON MARS MEMAC OGILVY Dubai UNITED ARAB EMIRATES MEMAC OGILVY Dubai GREAT GUNS London / OGILVYONE Dubai    
PAYPHONE BANK TIGO-UNE PAYPHONE MICRO SAVINGS ACCOUNT GREY COLOMBIA Bogotá COLOMBIA GREY COLOMBIA Bogotá LA OCTAVA Bogotá    
RESCUE RASHIE WESTPAC BANKING CORPORATION CHILDRENS' RASH VEST / CPR INSTRUCTIONS SAATCHI & SAATCHI Sydney AUSTRALIA SAATCHI & SAATCHI Sydney RUMBLE STUDIOS Sydney / SCOUNDREL Sydney   MAP AND PAGE Sydney
I'M ADA, I CAN HELP. ADA ADA KBS Albion London UNITED KINGDOM KBS Albion London KBS NYC New York
   
AIR-INK HEINEKEN ASIA PACIFIC PTE. LTD. TIGER BEER MARCEL SYDNEY AUSTRALIA MARCEL SYDNEY GOODOIL FILMS Sydney / HECKLER Sydney / SQUEAK E CLEAN PRODUCTIONS Los Angeles CURIOUS FEW Hong Kong / FLORA&FAUNAVISIONS Berlin / MEDIAVEST|SPARK New York / STARCOM London / STARCOM Singapore BRAYA New York / EDELMAN INTELLIGENCE Singapore / MSL HONG KONG Kwun Tong / OGILVY PUBLIC RELATIONS WORLDWIDE Singapore / SCHRODER+SCHOMBS PR Berlin
THE COGNITIVE COLLECTION DESIGNED BY JASON GRECH + IBM WATSON IBM IBM WATSON OGILVY & MATHER SINGAPORE SINGAPORE OGILVY & MATHER SINGAPORE OGILVY & MATHER SINGAPORE OGILVY & MATHER SINGAPORE OGILVY & MATHER SINGAPORE
SMART BELL AXA INSURANCE SMARTBIKE INSURANCE FCB WARSAW POLAND FCB WARSAW      
YOURNALIST EITB - EUSKAL IRRATI TELEBISTA YOURNALIST - NEWS APP THE CYRANOS//McCANN Barcelona SPAIN THE CYRANOS//McCANN Barcelona GLASSWORKS Barcelona / OXIGENO Barcelona / THE CYRANOS//McCANN Barcelona THE CYRANOS//McCANN Barcelona THE CYRANOS//McCANN Barcelona
ZERA WHIRLPOOL CORPORATION FOOD PROCESSOR DIGITASLBI Chicago USA WHIRLPOOL CORPORATION Benton Harbor      
LIAM APPLE PHONE APPLE Cupertino USA APPLE Cupertino      
GRAVITYLIGHT: TURNING GRAVITY INTO LIGHT SHELL GLOBAL / GRAVITYLIGHT FOUNDATION GRAVITYLIGHT - GL02 SHELL BRANDS INTERNATIONAL Baar SWITZERLAND GRAVITYLIGHT FOUNDATION London / J. WALTER THOMPSON London STARSTRUCK MEDIA London / YDX Nairobi MEDIACOM London EDELMAN London
ROADS THAT HONK HPCL HP LUBRICANTS LEO BURNETT INDIA Mumbai INDIA LEO BURNETT INDIA Mumbai LEO BURNETT INDIA Mumbai LEO BURNETT INDIA Mumbai LEO BURNETT INDIA Mumbai
COGY WHEELCHAIR TESS CO., LTD. COGY WHEELCHAIR TBWA\HAKUHODO Tokyo JAPAN TBWA\HAKUHODO Tokyo / TESS Miyagi / TOHOKU UNIVERSITY Sendai GEEK PICTURES Tokyo TBWA\HAKUHODO Tokyo TBWA\HAKUHODO Tokyo
A03 (Technological Craft and Development)
THE ENTER SANDBOX VR EXPERIENCE AUDI AUDI Q5 QUATTRO POL Oslo NORWAY POL Oslo MEDIAMONKS Stockholm MEDIACOM Oslo  
AUTODRAW: AN A.I. EXPERIMENT GOOGLE INC MACHINE LEARNING GOOGLE New York USA GOOGLE CREATIVE LAB New York GOOGLE CREATIVE LAB New York    
THE WORLD ADDRESSED   WHAT3WORDS WHAT3WORDS London UNITED KINGDOM WHAT3WORDS London WHAT3WORDS London    
A04 (Early Stage Technology)
FALL IN LOVE VR OCULUS OCULUS TOOL Los Angeles USA TOOL Los Angeles TOOL Los Angeles TOOL Los Angeles  
ITBRA - THE WEARABLE THAT DETECTS CANCER CYRCADIA HEALTH ITBRA/BREAST CANCER SCREENING AREA 23. AN FCB HEALTH COMPANY New York USA AREA 23. AN FCB HEALTH COMPANY New York AREA 23. AN FCB HEALTH COMPANY New York   AREA 23. AN FCB HEALTH COMPANY New York
THE ANTI-TRAFFICKING EXAM POLARIS THE ANTI-TRAFFICKING EXAM & OTOSCOPE AREA 23. AN FCB HEALTH COMPANY New York USA AREA 23. AN FCB HEALTH COMPANY New York AREA 23. AN FCB HEALTH COMPANY New York AREA 23. AN FCB HEALTH COMPANY New York  
FLEETLIGHTS DIRECT LINE INSURANCE SAATCHI & SAATCHI London UNITED KINGDOM SAATCHI & SAATCHI London ELECTRIC THEATRE COLLECTIVE London / INSIDE JOB London / THE SOUND COMPANY London MEDIACOM London UNITY London
PROJECT BLOKS GOOGLE CREATIVE LAB PRODUCT/EDU GOOGLE CREATIVE LAB London UNITED KINGDOM GOOGLE CREATIVE LAB London IDEO Palo Alto / OLOGIC INC. Santa Clara / RRD LABS Haslemere    
THEATER FOR ALL EARS SAMSUNG INSTITUTIONAL LEO BURNETT TAILOR MADE São Paulo BRAZIL LEO BURNETT TAILOR MADE São Paulo MEDIAMONKS São Paulo / TRATOR FILMES São Paulo
   
YOUR VOICE IS YOUR ST U.S. POSTAL SERVICE SHIPPING & MAILING MRM//McCANN New York USA MRM//McCANN New York MRM//McCANN New York