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"We saw huge engagement from brands this year as they continue to recognise the value of creativity in driving their business and brand reputation"Philip Thomas, Chairman, Cannes Lions
"We saw huge engagement from brands this year as they continue to recognise the value of creativity in driving their business and brand reputation," Philip Thomas, Chairman of Cannes Lions, said.
He continued: "It’s been interesting to see the shifts in the Top 20 Clients as a result of this, including AB InBev ranking in the top 20 for the first time, McDonald’s climbing up the table to 6th which is their highest held rank to date, and Volvo returning after a one year absence.
"As clients continue to invest in creativity and drive it through their brand, this is an unfinished story which will shift and evolve over the coming years."
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