Cannes Lions for Brands

People want more from brands today than they used to. The challenge is bigger. Brands need to build beautiful experiences and they need to engage consumers at scale; they need to stay relentlessly relevant and to deliver results that really matter – to both business and the world around us.

Brands come to Cannes Lions to find the tools they need to win. This year, the Festival experience for brands is braver than ever. Join us at our one-of-a-kind event for industry leading content, emerging new technologies and a showcase of the world’s most powerful work.

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"The environment in Cannes is something unique. For me, it has been completely crazy to be around some of the biggest geniuses of the industry."

Rita Almedia

Retail Brand Specialist, Amazon

Find out how to give your customers more...

With the industry's boldest programme of content sessions built for brands.

Lesson #01

HOW TO INFILTRATE CULTURE
Find out how to intersect at significant moments in culture and spark important conversations. Leaders from Taco Bell, Kargo and Hint Water discuss the rules on building an "It-Brand" and Coca Cola talks creating emotional content infused with cultural nuances and human values.

Lesson #02

HOW TO WIN IN THE DIGITAL ECONOMY
Learn to thrive in the era of digital disruption and find out how to stay relevant in an Amazon-dominated, voice-enabled world. Scott Galloway unpacks the biggest trends and innovations impacting the state of commerce and Visa tells us why multi-sensory consumer experiences matter in the future.

Lesson #03

HOW TO BALANCE PROFIT & PURPOSE
Learn how to drive presence with purpose for your brand and see the captivating work inspiring positive action. Newly appointed CEO of Unilever, Alan Jope, shares his vision for the future of business and looks at the role of the marketer in solving global problems.

Brand Marketers' Creative Summit

Following its 2018 debut, the summit is back at the Festival for a full day of high-level content sessions designed for senior marketers. Industry experts and the world’s most influential CMOs impart insight on cultural trends and lessons on how to make creativity more effective.

Join us for sessions including TIME MAGAZINE with The State of the World and What it Means for Business, TBWA\WORLDWIDE with Do the Brave Thing and ANHEUSER-BUSCH INBEV with ‘Disrupting Big - The Start-up Approach for Global Organisations'.

"It is always necessary to get connected to the people across the creative and media industry and use it as an opportunity to inform innovation."

Darko Quingmao

Media Planning, Alibaba

Harness creativity to deliver results

With behind-the-ideas access to an exhibition of 30,000 pieces of the most excellent and effective work in the world.

The Work

Lion-winning work represents work being done at the cutting-edge of creativity. Brands come to Cannes Lions to level up – to see an exhibition of winning and shortlisted entries from the bravest brands and the most ambitious agencies in the industry.

This year, we've built a programme designed to help you get behind the work that delivered results. Go Inside the Jury Room to find out what makes work that wins, understand the case for creativity as a force for business, for change and for good at the Creativity Matters presentation and join us for five nights of celebration at the iconic Cannes Lions Awards Shows.

Meet the boldest brands in the business

Make new connections at Cannes Lions

For brands, the future is collaboration. Brands that can master powerful partnerships to build new experiences, content and products for their customers to thrive.

Cannes Lions is a meeting place for the most important brands in the world and the Festival is built to make moments of connection as easy as possible. Get to know people from your corner of the industry at a session in our daily series of Meet Ups, bump into someone unexpected at The Cannes Lions Networking Lounge powered by Samsung in Palais I and catch up with new friends at the official Cannes Lions Closing Party.

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CLX: Connect. Learn. Experience.

Join us for an immersive experience exploring the future of content and technology.
From Cannes Lions and MediaLink, CLX is an all-new Festival format featuring two days of interactive activations open to all Cannes Lions delegates from Thursday 20 – Friday 21 June.

For brands, CLX is a chance to discover how entertainment and experiences are shaping people’s lives today from the world’s most in-demand content creators. Join us for interactive installations hosted by Activision Blizzard, Adobe, Amazon and Huge, iHeartRadio, Wondery, and Stitcher, Microsoft, NBCUniversal and TikTok.

Share a moment in an amazing setting

Cannes Lions is a place for learning, celebration and connection – set against a beautiful Riviera backdrop. Brands come here to meet with a global community of extraordinary people from across the creative communications space. Join us this June to enjoy exceptional spaces and exciting events that you won't find anywhere else.

Cannes Lions Beach

Host to powerful content with the world's most influential CMOs, including Wake Up with The Economist and Badass Women, the Cannes Lions Beach in front the Carlton Hotel is also one of the Festival's top networking spots. Grab a drink or a bite to eat in the day, host a meeting or simply enjoy the view.

The Terrace

Make time to enjoy interactive sessions, exclusive performances, a dedicated LGBTQ+ and Sports afternoons, game shows and Happy Hour at our open-air space looking out over the Riviera.

The Festival Fringe

Take a moment to venture just beyond the Palais. From hotel drinks receptions to beach-side parties, Cannes Lions extends across the city and you'll find many of the industry's most important people around the Festival Fringe.