Bruno, born in Verona, started his career as a copywriter in New York. From 2000 to 2010 he worked at JWT Rome on high-profile international accounts, then in 2011 joined Publicis Italy as ECD working for global brands including Heineken, Diesel, Barilla and Netflix Italia. In May 2016, he was appointed Global CCO of Publicis Worldwide. Under his leadership, Publicis Italy was recognised as International Agency of The Year 2021 and ranked in the top 10 of the WARC 2020 Creative 100, with Publicis Worldwide making the shortlist for Adweek’s global agency of the year for the last three years. Bruno currently oversees creativity globally for Publicis Worldwide and Publicis Groupe Italy as part of the Executive Committee and is responsible for the global expansion of Le Pub, launched in 2020 and recognised as Adweek’s Agency to Watch 2021. Bruno is the most awarded Italian creative with over 300 awards, including 143 Cannes Lions. In 2021 he was recognized as the most awarded Chief Creative Officer in the world by The Drum.