awards / jury / Rob Doubal

Rob Doubal

Co-President of McCann London and Joint Chief Creative Officer of McCann UK, McCann London

President of the Entertainment Lions for Sport

UK

Rob Doubal

Rob Doubal is Co-President of McCann London and Joint CCO of McCann UK.

Having worked at Mother London and W+K with long-term partner Lolly Thomson, the duo took over the reins of McCann London in 2012. Since then, they have won just shy of 100 Cannes Lions, seen McCann London placed in the Top 10 Agencies in the world and ranked annually amongst the UK’s top creatives.

In helping the likes of Xbox & the worlds’ best marketers forge places of interest for their brands, Rob and Lolly’s hallmark purpose-led, contextually relevant and innovative work goes beyond the immediate task of advertising. Their stewardship has given rise to some the agency’s best ever creative output, with work that challenges the expectations of a medium, acts as catalyst for change and creates new ways to engage with consumers.

Inspired by the sharper ideas that force our minds to depart from the conventional norm, Rob is on a career-long quest to prove the effectiveness of great advertising to move hearts, shift minds & generate movements which change the direction of the world.

Champion of inclusivity, mentor, panellist, writer & seasoned industry juror, he finds brilliance in the bizarre & is bored by only himself.