The Film Lions celebrate the creativity of the moving image. Entries will need to demonstrate brilliant brand storytelling intended for a screen. That is, filmed, commercially-driven content created for TV, cinema, online and out-of-home experiences.
Criteria considered during judging will predominantly be the idea and the execution.
Each film execution constitutes one entry.
The same piece of work can only be entered once into Film. The exception is when there are different executions which are more than 30 seconds different in length. In this case, you may enter both executions, but each execution constitutes one entry. Please give your executions unique titles.
A demo film is required for ‘E: Use of Film’. The film may be entered as supporting content but is not compulsory.
You may enter a 'Campaign of Executions' in sections A: Film, B: Screens, C: Viral Film, D: 360-degree and Virtual Reality Film only.