The Health & Wellness Lions celebrate creativity for personal wellbeing. Entries will need to demonstrate an inspired approach to consumer healthcare; that is exceptionally engaging work which publically educates, promotes non-prescription products, allows self-diagnosis or facilitates pro-active personal care.
Restrictions or regulations imposed by regulatory bodies, government or broadcasters will be taken into account in judging. Other criteria considered vary by category.
Craft categories and those defined by medium (e.g.: Mobile, Film) are primarily assessed on idea and execution. Categories defined by discipline (e.g.: Direct, PR) may include weighting for strategy, impact and additional factors.
There is no overall limit to how many times the same piece of work can be entered into Health & Wellness as long as the categories and mediums chosen are relevant.