The Communication Track celebrates the power of human creativity, bringing campaigns to life through brilliant people, partnerships and processes. World-class Communication Track creativity is celebrated through the Awards and on the Festival stages, where legendary creatives and the teams behind Lion-winning work champion the big creative idea.
Chief Creative Officer, Goodby Silverstein & Partners, USA
Communication Track Ambassador & Film Lions Jury President
With Communication Track Ambassador Margaret Johnson’s content selection
Celebrating visual craftsmanship. Entries will need to demonstrate how design has been used to define a brand or communicate its key message.
Celebrating the creativity of the moving image. Entries will need to demonstrate brilliant brand storytelling intended for a screen.
Celebrating device-driven creativity. Entries will need to demonstrate performance in portable platforms.
Celebrating creativity experienced out of home. Entries will need to demonstrate ideas that engage in-the-field.
Celebrating creativity in circulation. Entries will need to demonstrate ideas that leap off the page.
Celebrating creativity for the airwaves and audio content. Entries will need to demonstrate ideas that are wired for sound.
Celebrating game-changers. Entries will need to break new ground in branded communications.