Outdoor Lions Categories

A. Billboards: Sectors

A01. Food & Drink
A02. Other FMCG
A03. Healthcare
A04. Consumer Durables
A05. Automotive
A06. Retail
A07. Travel
A08. Leisure
A09. Media / Entertainment
A10. Consumer Services / Business to Business
A11. Not-for-profit / Charity / Government
A12. Corporate Social Responsibility (CSR) / Corporate Image

B. Posters: Sectors

B01. Food & Drink
B02. Other FMCG
B03. Healthcare
B04. Consumer Durables
B05. Automotive
B06. Retail
B07. Travel
B08. Leisure
B09. Media / Entertainment
B10. Consumer Services / Business to Business
B11. Not-for-profit / Charity / Government
B12. Corporate Social Responsibility (CSR) / Corporate Image

C. Digital Screens

C01. Animated Digital Screens
C02. Interactive Digital Screens
C03. Dynamic Digital Screens

D. Ambient & Experiential

D01. Displays
D02. Mass Distributed Promotional Items & Printed Media NEW
D03. Limited Run Promotional Items & Printed Media NEW
D04. Design for Promotional Items NEW
D05. Special Build
D06. Live Advertising and Events
D07. Interactive Experiences
D08. Transit
D09. Immersive Experiences

E. Innovation in Outdoor

E01. Standard Sites
E02. Ambient Outdoor
E03. Technology

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