The insight, strategy and planning enabling brands to effectively engage consumers, at scale, and be heard amid the ongoing battle for attention.
Celebrating the interplay of ideas and information.
Celebrating the craft of strategic and creative communication.
Celebrating the context of creativity. Entries will need to demonstrate the creative implementation of ideas through the use of media.
Celebrating creative social thinking and strategic influencer marketing solutions.
Celebrate response-driven and response-driven creativity.
Celebrating the idea behind the idea, how strategic planning can redefine a brand, reinvent its business, and influence consumers or wider culture.