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INTERNATIONAL FESTIVAL OF CREATIVITY | 17-24 JUNE 2017

China Day

in cooperation with The CAA

Tuesday 20 June 2017

A day  dedicated to putting Chinese creativity and innovation under the spotlight

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Supports China Day 2017

China is recognised around the world as a growing hub of creativity and innovation; as pioneering with its technological advancements as it is influential with its creative work.

To celebrate this, China Day is a new programme at Cannes Lions. It features talks from industry thought leaders and practitioners that will open a window into the country's creative output, with translation of content available from English to Mandarin and Mandarin to English.

In 2012, Jonathan Mak Long (right) helped Ogilvy & Mather Shanghai win a Grand Prix in Outdoor for '#Cokehands'. It was the second Grand Prix in two years for Chinese agencies at Cannes Lions.

What to expect at China Day

Throughout the day, talks will focus on Chinese creativity and the people behind it. Attendees will leave with a full understanding of the state of creativity right now in the country and can expect to hear from:
  • Award-winning creatives Working across every discipline and stretching the definition of creativity in China
  • Influential talent From across China's creative disciplines, including music, film, the arts, digital and psychology
  • Tech experts Who know how to use technological innovation to deliver powerful marketing communications¬†
  • Chinese clients Leaders in using creativity in their marketing communications in China and beyond

More details about the sessions at China Day 2017 will be announced soon.

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