Course Dates: Sunday 25 October - Friday 30 October
"We came in as mere students who just aimed to be part of the advertising world. But came out as passionate young creatives believing we can create a positive impact in the industry."
Cecilia Maria Fatima Forbes
University of Asia and The Pacific
Founder and CEO
Chief Innovations Officer
Strategic Security Systems Intl LTD
Journalist and Public Speaker
Actress and Producer
Red Hot Concepts
Head of Content
Mad Cow Films
Musician, Rapper, Actor
Before the age of 30, Abraham Asefaw had already founded two agencies. Now working with clients including Facebook, Adidas, Nissan and Sky, he runs @thepopupagency, which exists in the space between traditional agencies, brand consultancies, customer insight specialists and business innovation partners.
With his purpose to re-define the role of ‘creatives’ and the way we tap into creativity in business along with his involvement in some of the worlds most prominent creative schools, the UN and other organisations leading change, he is a popular speaker and has received a wealth of awards and nominations too.
Maksimilian is an independent innovation consultant and entrepreneur. He founded The Pop Up Agency in 2012 and has since then popped up in over 55 countries working with a span of clients from governments to global brands and advertising agency networks.
Today Maksimilian's mission is to democratize creativity and break the stereotypes of whom we consider 'creatives'. He believes that this is done through inclusions. In 2018 Maksimilian was listed as one of the top 50 male advocates for equality in marketing and media, globally. In 2021 he was appointed Advisory Council Member for the World Woman Foundation.
Maksimilian has been invited to some of the most prestigious stages in the creative industry to share his philosophy. Maks appreciates the opportunity to facilitate change on large scale, but he also believes in the power of creating change with the new generation. He works teaches at institutions such as Hyper Island, Central Saint Martins, and over the last five years, he has been the Course Designer of Cannes Lions’ Roger Hatchuel Academy.
“Learn from the best in the communication and advertising industry with people from all over the world. It changes your perspective not only about work, but also about what changes you can drive to the world."
Universidad San Pablo CEU