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INTERNATIONAL FESTIVAL OF CREATIVITY | 17-24 JUNE 2017

Industry figures comment on 43% jury gender news

Famous creatives share their views on this year's milestone in gender equality in the Cannes Lions juries

created on Friday 5 May 2017

"43% women jurors at Cannes Lions is not just a number, it’s a statement."
June Laffey
Encompassing a broad spectrum of creative and international talent, 390 people from 50 countries across all juries are confirmed and two new countries – The Dominican Republic and Vietnam – join the panels for the first-time. 
 
43% of jurors are female in 2017, a record for the Festival. The number of women on the juries has doubled in the last five years, from 21% in 2012. Here's what some of this year's Presidents and speakers had to say...
 

Colleen DeCourcy - Cyber Lion Jury President
Chief Creative Officer, Wieden + Kennedy
"10 years ago I was usually one of two women on any jury.  9 times out of 10 the other woman was from media. 
I'm happy to see Cannes Lions juries hit a high water mark of 43% women jurors in 2017.  I'll be ecstatic next year when we hit 50%."
 

June Laffey - Pharma Lion Jury President
Executive Creative Director, Australia and South East Asia
"When it comes to creative appointments, my view is this. People should be chosen for their  ability and the experience they have under their belts, not for what they have in their pants. 43% women jurors at Cannes Lions is not just a number, it’s a statement."
 

Madonna Badger - See It Be It Ambassador
Chief Creative Officer & Founder, Badger & Winters
 "Cannes Lions’ commitment to diversity and equality shines a light for the entire advertising industry. Whereas only 11% of Creative Directors are women, Cannes has increased the number of women on juries to 43% this year. Internationally, young women are fighting to get ahead in creative departments and Cannes Lions’ has created the See It Be It Program to help young women globally find Mentors for guidance.
 
"And this year, Cannes has adopted language in the jury packets that calls for work that hurts the equality of women, and therefore all of us, to be eliminated. And it leaves the judgement to the individual jurors.Near gender equality on the juries is very important, not just for women, but for men as well.The more the juries represent the ratio of men and women in the world, the better the awarded work will be."

Terry Savage - Chairman of Cannes Lions
“Our juries are developed in consultation with the industry and the progress we’ve achieved so far by working together is transforming the jury gender mix. We know the work doesn’t stop at gender and we look forward to working with the industry to tackle other representation issues.”

 

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