Saudi Tourism Authority
Cannes Curated 2025 Programme
Monday 16th June
CEST Time
What
Detail
Where
08:00
Badge Collection
Registration desks open from 8am for badge collection
Registration
08:00 - 09:00
Californie Opens
Breakfast/ Tea/ Coffee Served from 9am daily
Californie
09:00 - 09:30
Team Welcome
Welcome and overview of programme and festival week
Californie
12:30 - 13:30
Lunch
A selection of sandwiches, salads and dessert served from the central bar
Californie
15:00 - 15:45
Festival Partner Session
Meet with Accenture
Boat
16:00 - 18:00
Brand Village Welcome
Networking and drinks
Brand Village
18:30 - 21:00
Awards Ceremony
Awards: Health - Pharma, Health & Wellness, Classic - Audio & Radio, Print & Publishing, Outdoor
Lumière Theatre, The Palais
Tuesday 17th June
CEST Time
What
Detail
Where
08:00
Badge Collection
Registration desks open from 8am for badge collection
Registration
08:00 - 09:00
Californie Opens
Breakfast/ Tea/ Coffee Served from 9am daily
Californie
09:00 - 09:30
Team Review/ Reflect
Review on day prior and set up for day ahead
Californie
10:00 - 11:00
Cannes Curated Session
Creative Trends with Ashik Ashokan
Californie
12:30 - 13:30
Lunch
A selection of sandwiches, salads and dessert served from the central bar
Californie
13:30 - 14:00
Cannes Curated Session
Talk the Work-Basement Exploration with Becca Peel
Californie
14:15 - 15:15
Cannes Curated Session
Talk the Work- Discussion with Becca Peel
Californie
16:30 - 17:00
Festival Programme Recommendation
Defying Gravity: Creative Brand Narratives That Break Through with VML
Debussy Theatre, The Palais
18:30 - 21:00
VIP Seating at Awards Ceremony
Awards: Lions Entertainment - Entertainment Lions, Entertainment Lions for Music, Entertainment Lions for Sport, Entertainment Lions for Gaming, Craft - Industry Craft Lions, Digital Craft Lions, Film Craft Lions, Design Lions
Lumière Theatre, The Palais
Wednesday 18th June
CEST Time
What
Detail
Where
08:00
Badge Collection
Registration desks open from 8am for badge collection
Registration
08:00 - 09:00
Californie Opens
Breakfast/ Tea/ Coffee Served from 9am daily
Californie
09:00 - 09:30
Team Review/ Reflect
Review on day prior and set up for day ahead
Californie
12:30 - 13:30
Lunch
A selection of sandwiches, salads and dessert served from the central bar
Californie
18:30 - 21:00
Awards Ceremony
Awards: Engagement - Creative B2B, Creative Data, Social & Creator, Direct, Media, PR
Lumière Theatre, The Palais
Thursday 19th June
CEST Time
What
Detail
Where
08:00
Badge Collection
Registration desks open from 8am for badge collection
Registration
08:00 - 09:00
Californie Opens
Breakfast/ Tea/ Coffee Served from 9am daily
Californie
09:00 - 09:30
Team Review/ Reflect
Review on day prior and set up for day ahead
Californie
10:30 - 11:15
Festival Programme Recommendation
CMOs in the Spotlight: Singapore Tourism Board, Suncorp, Unilever with Cannes Lions
Rotonde Stage, Rotonde
11:45 - 12:45
Cannes Curated Session
Screening of the Work with Becca Peel
Californie
12:30 - 13:30
Lunch
A selection of sandwiches, salads and dessert served from the central bar
Californie
16:45 - 17:15
Cannes Curated Session
Beyond the Billboard: Rethinking Destination Media with Saudi Tourism Authority
The Forum, Rotonde
18:30 - 21:00
VIP Seating at Awards Ceremony
Awards: Strategy - Creative, Effectiveness, Creative Strategy, Experience - Brand Experience & Activation Lions, Creative Business, Transformation Lions, Innovation, Lions, Luxury & Lifestyle Lions
Lumière Theatre, The Palais
Friday 20th June
CEST Time
What
Detail
Where
08:00
Badge Collection
Registration desks open from 8am for badge collection
Registration
08:00 - 09:00
Californie Opens
Breakfast/ Tea/ Coffee Served from 9am daily
Californie
09:00 - 09:30
Team Review/ Reflect
Review on day prior and set up for day ahead
Californie
10
Cannes Curated Session
HOLD: Jury Insights Session with Becca Peel
Californie
12:30 - 13:30
Lunch
A selection of sandwiches, salads and dessert served from the central bar
Brand Village
18:30 - 21:00
Awards Ceremony
Awards: Titanium - Titanium, Classic - Film, Good - Sustainable Development Goal Lions, Glass Lion: The Lions for Change
Lumière Theatre, The Palais