At Digitas, Abraham collaborates with some of the best minds in creative, CX design, technology, strategy and data – capabilities that are key to bridging the gap between the real world and tomorrow’s all-encompassing virtual spaces.

Fascinated by anything that impacts human behaviour, he is always in beta mode, and strives to create brand experiences that stimulate more than fleeting curiosity.

Abraham has written, co-created and guided work that has been recognised at D&AD, The One Show, Cannes Lions, WARC, Clio Awards, The Art Directors Club (ADC), AdFest and Effie. That includes Grand Prix, Best in Show and a rare Black Cube.