Alex Weller is VP of Creative at Patagonia, where he leads the company’s global creative organisation across brand, storytelling, film, photography, editorial and design. Based in Ventura, California, USA, Alex’s Creative Studio team are focused on storytelling at the intersection of product, sport, activism and responsible business. Prior to his current role, Alex was Marketing Director EMEA for Patagonia. He has also held senior brand roles at Converse, Microsoft and agency-side.