Left brain, right brain. East meets West. Strategist and CEO.

Half Korean, half Austrian, Andreas brings an intercultural perspective and a diverse client portfolio across multiple Asian markets. He delivers an Asian point of view for global brands and an international outlook for Asian brands expanding West.

His work has been recognized at prestigious award shows, including Cannes Lions, Effies, and WARC Awards. He was named Campaign Asia’s Planner of the Year for North Asia in 2013 and Greater China in 2017, and was featured in Campaign’s 40 Under 40 in 2019.

Andreas serves on the board of The Marketing Society Hong Kong, helping foster a close-knit community of marketers and championing impactful creative ideas that drive business results.

Fluent in German, English, and Korean, and just enough Russian to get into trouble, he enjoys creating digital art, surviving CrossFit, and making arts & crafts YouTube videos with his daughter.