Connor Archbold

Connor Archbold

Connor Archbold

Co-Founder and Co-CEO

Tracksuit

Biography

Connor is Co-Founder and Co-CEO of Tracksuit, the world's best brand tracker - on a mission to bring brand data into every boardroom. With over 15 years of experience building and running global martech, software-as-a-service and direct-to-consumer businesses, Connor’s expertise spans the full marketing ecosystem.

Tracksuit is now a team of 150 and they track 8000+ brands around the world. They are quickly becoming the common language for measuring and communicating the value of brand building across agencies, media companies and, of course, the best brands in the world. They pride themselves on their culture of being kind, hungry and brilliant.