Danielle is a global, award-winning creative leader who has been instrumental in reigniting brand love for Uber through culturally resonant campaigns. Her work has earned international acclaim, including two consecutive Gold Film Lions at Cannes and Brand of the Year at Spikes Asia. She has led iconic campaigns such as Football is for Food, Delete Uber, and the parent brand campaign On Our Way, featured during the 2024 Summer Olympics.

Her agency experience spans multiple industries and brands including Microsoft, P&G, Audi, Coca-Cola, and Tommy Hilfiger. Notable achievements include her Gold Effie-winning We Counter Hate campaign, which used machine learning to remove over 20 million instances of hate speech from Twitter, and leading the launch of Tommy Hilfiger Adaptive—the world’s first fashion line designed for people with disabilities, earning three Cannes Lions.

Speaking on the LIONS Creators Programme