Emily is Head of Influencer Relations at Amazon. Her role is to lead on the strategic approach to influencer marketing for 25 countries across EMEA, APAC and LATAM within their International Consumer Communications division. Her focus is to develop robust influencer strategies that drive cultural relevance and make customers feel good about shopping with Amazon. She oversees partnerships with 1500+ influencers annually to deliver integrated brand messages to over 500M consumers.

Previously, she was Head of Influencer Marketing at MediaCom EMEA, where she kickstarted their influencer division and spearheaded influencer programmes for a global roster of clients including Coca-Cola, Mars, Sky, JP Morgan Chase and many more. Prior to MediaCom, Emily was an early employee of influencer and content marketplace TRIBE, where she helped to launch both their UK and US operations and led brand partnerships.

Externally, she is a Campaign Magazine Inspiring Women Award winner, has been listed as an AdWeek Future Female and one of the Top 50 people to watch in the influencer industry. She also serves on advisory boards, regularly appears on podcasts, speaks at industry events and dedicates time to judging awards. She is hugely passionate about gender equality, mentorship and championing the future generation of creative talent.