Erin B. Lanuti
Erin B. Lanuti
Chief Innovation Officer
Omnicom PR Group (OPRG)
Biography
Erin is the Chief Innovation Officer for OPRG (Omnicom PR Group), the largest global network of communications and consulting agencies in the world.
As OPRG’s Chief Innovation Officer, Erin leads the Global Innovation Group which develops next gen solutions for OPRG’s corporate and public affairs, political consulting and advertising, language strategy, global health strategy and organizational transformation holdings.
Erin’s list of innovations includes the award-winning, omniearnedID, which decodes, and measures earned, social and influencer activity against business outcomes. Recently, she has been developing solutions that identify and combat the growing threat of misinformation and disinformation.
Before joining OPRG, Erin worked at Publicis for nine years, where she developed and scaled performance marketing solutions. She has won several awards including “Innovator of the Year” by the International Business Awards and “Innovator 25” by the Holmes Report. Erin is a native New Yorker and serves as an AI and Innovation advisor.