Gareth Kay serves as VP of Brand at Coinbase, where he leads the in-house team unifying the company’s marketing strategy, storytelling and behavior across brand, product, and policy.

With over two decades of experience working with some of the world’s leading creative organizations, Gareth has a rounded perspective on what it takes to build enduring brands. His career includes leading some of the industry’s most innovative agency strategy departments, serving as a CMO, and co-founding a new-model brand experience studio. He most recently was a partner at The Intangibles, a collective famously dubbed “the Avengers of marketing” by Fast Company.

Gareth has a degree in PPE from the University of Oxford and resides in San Francisco with his family.