Jamie Gutfreund is a globally recognized marketing leader with a proven track record of helping brands navigate shifts in culture and technology. She’s held senior roles at Hasbro, CAA, Microsoft, Expedia, and WPP, shaping strategies at the intersection of media, tech, and commerce.

As Chief Growth Officer at Whalar, Jamie helped establish the agency as a leader in the creator economy, launching initiatives including the Creator Academy + Logitech and the Creator Council for the AdCouncil. Under her leadership, Whalar was recognized by AdWeek, Fast Company, and AdAge.

A Forbes contributor and co-author of The Creator Rosetta Stone with The Harris Poll, Jamie shares insights to help CMOs unlock creator-led growth. A sought-after speaker, she’s appeared at Cannes Lions, CES, SXSW, and Milken.

Named one of Forbes’ 50 Most Entrepreneurial CMOs and Campaign’s 40 Over 40, Jamie founded Creator Vision, a consultancy for brands investing in the creator economy.