Jared Carneson has spent nearly two decades as a creative strategist for some of the world’s most exciting brands – operating at the intersection of content, culture, community and the intelligence that makes them thrive.

As Head of Social at Adobe, he leads a global, cross-functional team that manages Adobe’s influencer and creator partnerships, social-first creative, real-time intelligence, and brand engagement across the entire product portfolio.

Previously, Jared spent over a decade at FleishmanHillard, where – as Senior Partner and SVP of Global Platforms & Innovation – he built high-performing social, intelligence, and creative teams on three continents for clients spanning enterprise technology, consumer brands and corporate communications.

Named to PRWeek’s Dashboard 25 (2023) and PRovoke Media’s Innovator 25 (2019), Jared fuses creative vision with data-driven insight to deliver integrated communications programmes that move culture – and business – forward.