Jenna Cummings

Jenna Cummings

Jenna Cummings

Chief Media Officer & Co-Founder

Rival

Speaking at

Tuesday 23 June, 10:45 - 11:45

ROUNDTABLE: What Makes a Challenger Brand Successful?

Biography

Jenna is a global leader in media and marketing with nearly fifteen years’ experience in media and marketing technology, working in London, Singapore and New York on some of the largest and most innovative brands in the world. She met her cofounders as the VP, Media for EMEA and was one of the first five employees on the paid media team at VaynerMedia. Prior to joining Rival, she was the global capability lead and VP for Media Strategy & Planning at Jellyfish, managing media in over 40 markets, and was the former Activation & Buying Director for Google while with Essence of WPP in Singapore, managing a team of 60+ buyers and a nine-figure budget in the APAC region.