As Chief Marketing Officer and Executive VP at SAS, Jennifer Chase leads the company’s data-driven marketing strategy, focusing on global brand awareness, demand generation and customer engagement. Chase is a strategic business leader with expertise in building and leading award-winning marketing teams, empowering marketers to be authentic storytellers and delivering impactful and measurable business results through collaboration.

She is responsible for brand strategy and activation, product and industry marketing, go-to-market teams, analyst relations, communications, creative, paid media, digital marketing, events and executive briefing centres.