At Shopify, Jessica leads brand marketing and partnership functions, overseeing creator partnerships, sponsorships, integrated marketing, and experiential. She’s spearheaded high-profile collaborations with MrBeast, Kai Cenat, Nicki Minaj, Drake, A$AP Rocky, Emma Chamberlain, and Serena Williams positioning Shopify at the intersection of commerce, culture, and content. Jessica also manage a long-tail creator program of 250+ creators across YouTube, Meta, TikTok, podcasts, and newsletters, ensuring Shopify’s brand presence is deeply embedded in the creator economy at every level. Passionate about mentorship and transformative leadership, Jessica likes to take bold, calculated risks that drive business growth, spark creativity, and enhance both the Shopify brand team and creator experience.

Before Shopify, Jessica led brand and partnerships at Coinbase delving into realms of crypto and blockchain integration into sports, music, and fashion. Prior to that she held diverse product marketing, brand marketing and partnerships roles at Visa.