Joanna Lepore is a global foresight strategist and Executive VP of Foresight and Global Strategy at Dig Insights, shaping the expanded growth of the insight company into Asia and beyond. Jo built enterprise foresight functions at McDonald’s and Mars Wrigley within their US global headquarters, shaping multibillion-dollar growth priorities and guiding executive decision making. With nearly 20 years of brand side experience across marketing, innovation and strategy, she is known for helping large organisations turn long-term signals into commercial action. An advocate for curiosity and long-term thinking, Jo is also Founder of Foresight Inside Group, a non-profit network of corporate foresight leaders inside the world’s largest organisations, Partner with Danish futures think tank, the Copenhagen Institute for Futures Studies, podcast host of Looking Outside, and a prominent voice in the foresight community of Asia Pacific, to which she’s recently relocated back.