Joe is a UK-based YouTuber, actor and author. As of 2024, he has over 25 million followers. Joe is the author of the tremendously successful graphic novel series; Username: Evie, which was one of the fastest-selling graphic novels of all time. He also wrote, starred and executive produced the travelogue specials ‘Joe and Caspar: Hit the Road' and "Hit the Road USA’, with best friend – Caspar Lee, which set pre-order DVD sales records for Amazon, and both of which are available on Netflix. In 2018, Joe was a finalist on the UK’s largest show; BBC’s ‘Strictly Come Dancing’, and made his West End debut as Ogie in Waitress at the Adelphi Theatre London in Autumn 2019. In 2021 he made his first major acting role in BBC1 drama; 'The Syndicate’. He has recently announced the launch of Final Straw Productions - a digital and television production company.