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Jon Halvorson

Jon Halvorson

Jon Halvorson

SVP of Consumer Experience and Digital Commerce

Mondelēz International

Speaking at

Tuesday 18 June, 15:15 - 15:45

Inclusion = Income: The Business Case for Progressive Advertising

Biography

Jon Halvorson serves as the Senior Vice President of Consumer Experience and Digital Commerce at MDLZ, where he leads creative direction, media investment, dCommerce, data strategy, and digital marketing for the company's esteemed portfolio of brands, including iconic names such as OREO, Cadbury, Milka, and Trident.

His tenure is marked by achievements, including the acceleration of MDLZ’s media ROI, a steadfast commitment to creative excellence, pioneering leadership in generative AI, and the successful scaling of MDLZ’s eCommerce revenue.

Before joining Mondelēz International in 2017, Halvorson held the position of Global Director of Video Strategy & Operations at Twitter. His extensive experience also includes leadership roles at Publicis Media and OMD where he spearheaded initiatives for brands such as Mondelēz International, P&G, General Electric, Visa, Intel, State Farm, and Eli Lilly.