Kenny is the Director of Sports at Cannes Lions and the Founder of the sports marketing agency, The Mailroom. Through his agency, Kenny has created a movement to empower athletes to express and capitalise on the truest version of themselves. As a future thinker, Kenny focuses on predicting where the goalpost is going and how specific voices can lend themselves to the conversation.

The MailRoom has creatively consulted with Crystal Palace Football Club and worked on projects with Heineken, Meta, WhatsApp, Adidas, Puma, Nike, Sky Sports and BT.