Leandro Barreto is responsible for global revenue growth and profit, brand equity management, brand building, global innovation programme delivery and digital marketing transformation of iconic global brands such as Dove, Vaseline, Sunsilk, TRESemmé, Clear and POND’S Skin Institute. He has over 20 years of marketing experience driving growth through clear consistent brand building and delivering impactful creative.

Prior to becoming Beauty & Wellbeing Global Chief Marketing Officer, Leandro served as a marketing leader for Dove for the past 12 years. Under Leandro’s leadership, the brand delivered multiple successful innovations, design for retailer initiatives and impactful customers partnerships across the years.

Most recently, as head of One-Dove North America, Leandro pioneered an end-to-end engagement model that turbocharged Dove’s brand love and brought significant impact for the business, helping to accelerate Dove's cross-category growth and inserting the brand into culture, securing its brand equity and marketing model.