Leila Woodington leads B2B marketing for EMEA at OpenAI. With over 20 years of experience building and leading marketing teams at VEED, Snap, Meta and PayPal, she brings a rare blend of brand, go-to-market, product and growth expertise. She loves translating complex technology into simple, compelling stories that drive real business outcomes and today partners with business and technology leaders across EMEA to help their organisations build lasting value with AI.