Mark D’Arcy is Corporate VP and Global Creative Director at Microsoft AI, leading global creative strategy and reporting to Mustafa Suleyman. A pioneer in creativity, marketing and technology, he has spent more than three decades shaping how brands connect with people.

Before joining Microsoft in 2025, Mark spent over a decade at Facebook as Chief Creative Officer, where he founded The Creative Shop, building a global team of 400-plus creative strategists. He later led the company’s Global Business Marketing organisation.

Most recently, as Partner and Chief Creative Officer at The Brandtech Group, he helped drive the acquisition of generative AI platform Pencil and the launch of Pencil Pro.

Mark began his career in New Zealand and later created award-winning work in New York, USA, for brands like Sony and Virgin Atlantic. He is widely regarded as a leading voice on the future of creativity in the age of AI.