As Chief Solutions Officer – AI, Strategy & Media, Tash is one of the industry's most compelling voices on AI and commercial transformation.

With a career defined by turning complexity into competitive advantage, she specialises in bridging high-level strategy with AI-centric execution for the world's most iconic brands. In the past 12 months alone, Tash has launched two category-defining tools: Agent Shopper, engineered to help brands master the accelerating shift toward AI-driven commerce; and CEO Agent, a sophisticated platform delivering real-time business intelligence to power faster, higher-quality executive decision-making.

Partnering with the world's largest advertisers, Tash pioneers new operating models that unify data, media, and creative — redefining what it means to compete in an AI-first era.