Pierre oversees the MENA region as the Managing Director of MassiveMusic Dubai. Passionate about music since childhood, he took his first professional steps in the world of sound as a hip-hop DJ and producer, whilst evolving as a music supervisor within French creative agency FF Creative Community. Eventually leading the music department of the agency working with brands like Amazon and Audemars Piguet, he then continued as one of the leading independent music supervisors in Paris, advising on music for luxury and fashion brands such as Chanel, Cartier, Remy Martin, and Yves-Saint-Laurent, as well as for feature film and TV content. Upon joining the MassiveMusic team in 2020, he focused his attention on developing direct-to-brand music solutions across EMEA and APAC, before opening the Dubai office in 2022 as part of the global office roster. Today, together with the MassiveMusic Dubai team, he identifies and creates musical gold for films, TV shows, brands and agencies across the MENA region including brands such as Nakheel, Qatar Airways, AROYA Cruises, NEOM, and Careem.