Rafet Fatih Özgür
Rafet Fatih Özgür
SVP Communications
Turkish Airlines
Biography
Rafet Fatih Özgür has extensive experience in brand management, global ad campaigns and advertising industry.
Having an advertising background with experience in advertising, media planning and marketing communications since 2005, Özgür joined Turkish Airlines in 2010 as a Comms. Specialist and became a Brand Manager in 2014. The position entailed the managing and constantly improving the corporate identity and brand images of Turkish Airlines and its sub brands.
His career at Turkish Airlines continued as Advertising Manager in 2016 and Head of Corporate Communications in 2022. He managed campaigns with world-renowned stars such as Kobe Bryant, Lionel Messi, Morgan Freeman and Ben Affleck. He implemented sponsorship agreements with prestigious organizations such as UEFA Champions League.
Having a Master’s Degree from Bahçeşehir University’s Advertising and Brand Comms. Management, Özgür has ongoing doctoral-level studies on Communications and P&R. He also completed University of London, Miami Ad School and Harvard Business Certificate programs.