Raja Rajamannar

Raja Rajamannar

Raja Rajamannar

Chief Marketing and Communications Officer

Mastercard

Speaking at

Thursday 19 June, 15:30 - 16:00

Rewrite Marketing’s Future: The CMO’s Blueprint for a Better World

Biography

As Chief Marketing and Communications Officer, Raja has transformed Mastercard into one of the world’s most valuable brands. Leading the iconic Priceless platform, he and his team are on the cutting edge of experiential, multisensory marketing that embraces emerging technologies. A WSJ-bestselling author, Raja is a frequent speaker and media commentator on the future of marketing. His book, Quantum Marketing: Mastering the New Marketing Mindset for Tomorrow’s Consumers, has become a touchstone for marketers and is available in 13 languages. Additionally, Raja hosts the Bloomberg Original series Quantum Marketing.

Raja has been inducted into the Marketing Hall of Fame, Advertising Hall of Fame and Forbes’ Most Influential CMOs Halls of Fame, among other honours. He served as President of the World Federation of Advertisers for six years and sits on the boards of the ANA, The Ad Council and Yale School of Management Consumer Insights Council.