As the founding partner of I&CO, a global innovation firm with offices in New York, Tokyo and Singapore, Rei leads the vision of the firm. I&CO has been named one of the Most Innovative Companies by Fast Company.

A designer by trade and minimalist at heart, Rei’s superpower is to simplify the complex and break new ground.

Prior to I&CO, he spent over a decade at AKQA as Chief Creative Officer and five years at R/GA, both prominent digital marketing agencies. He worked with clients such as Nike, Microsoft, Audi, Google, Toyota, UNIQLO, JP Morgan Chase and many others.

As a frequent speaker at conferences and a contributor to publications, he has been recognized in Creativity 50 and The 25 Most Creative People in Advertising, making him one of the most influential leaders in the marketing and creative industry today.