Tash, Creative Director at Syneos health, Executive Creative Director at Pocc and Co-Creative Director at Outvertising, has been in the creative comms industry as a writer, editor, radio presenter and marketer for almost 20 years. Her goal in creativity – and in life – is to elevate the lesser-told stories in the world, because she believes everyone deserves to sparkle.

Noted for her channel-agnostic tenacity to drive intersectional industry change, she has created award-winning work for global brands and has spent time crafting concepts and multichannel campaigns at some of the best healthcare advertising agencies in the world. She champions inclusive advertising in all forms and has judged at global awards such as Clio Health, Creative Circle, the Effies and Cannes Lions. She was Jury President for Health at Eurobest 2023, and most recently served on the inaugural 2024 Jury for D&AD Health & Wellness, and Pharma.