Tracey is a strategic and creative leader with a passion for problem solving, building brands and driving sustainable growth. She has a track record of nurturing strong teams, orchestrating organisational change, developing emerging in-house practices to deliver consumer centricity at the core and brand building excellence for growth.

Tracey is currently CMO, SVP, Head of Marketing and Commercialisation at Nestlé Canada, and a member of the Canadian Executive Team. She has been a board member of the ACA (Association of Canadian Advertisers) for over six years, is a McKinsey CMO Alumni, Star Woman in Grocery 2023 Senior Leader award recipient, Marketer to Watch in 2024, The 2024 ACA Gold Medal Winner in Marketing, and 2025 Strategy Marketer of the Year. She is a frequently requested keynote speaker and panel member for views on marketing, brand building, talent development, innovation, ecommerce, and martech.

Prior to joining Nestlé, Tracey worked in various creative roles across agencies ,including social purpose start-up Public Inc (Director, Creative & Experience), her own consultancy, McCann (Creative Director, VP), and DDB Health & Lifestyle (Sr Copywriter).

Infinitely curious and a perpetual learner, Tracey started in the world of science with a degree in Molecular Genetics & Microbiology before beginning a career in marketing/advertising.