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Tyler Bahl

Tyler Bahl

Tyler Bahl

SVP and Head of Global Marketing

Activision

Speaking at

Tuesday 18 June, 14:00 - 14:45

Future Gazers: Gen Z in China, Viral Ads, The Power of Gaming

Biography

Tyler Bahl is a marketing leader who drives change through digital media and innovation. As Activision’s Senior Vice President and Head of Global Marketing, Bahl has transformed the organisation by instilling a community-first mindset across marketing, social media and analytics for the world’s best-selling video game franchise, Call of Duty.

Before Activision, Bahl led brand and title marketing for the entertainment start-up Quibi and spent six years leading brand marketing for Google’s consumer apps organization, including products such as Search, Assistant Photos, Maps and Duo. Before Google, he led brand engagement at Reebok and communication strategy at Carat.

Bahl’s innovative approach has led Activision to win over 42 advertising awards, the most in its history, for campaigns and projects such as ‘Warzone in Paradise’, ‘Hidden Spots’, ‘Mystery Sniper’, and ‘Vanguards of Photography.’