Marinda Yelverton is Vice President of Creator Marketing and Social Media at 160over90, the full-service cultural marketing agency of Endeavor. In her role, Marinda is dedicated to brand partnership oversight while playing a key role in thought leadership and new business opportunities across the Endeavor network.

With years of multi-channel digital marketing experience servicing brands, Marinda's career trajectory is marked by pivotal roles at industry-leading organizations. Before joining 160over90, she led and mentored the Client Services team at Whalar for North America, upwards of 50 colleagues, to execute high-impact creator and talent-led strategies for top-tier brands across Tech, Beauty, Fashion, CPG and Entertainment and supported key social platform partnerships to include Meta, TikTok, Twitter Arthouse, Snapchat and YouTube. Her experience also encompasses instrumental positions at global communications firm, Ketchum, Edelman’s United Entertainment Group and Dentsu Creative, formally 360i.