Ashley Rosebrook is Chief Creative Officer for e.l.f. Beauty. With over 20 years of experience in brand creation and revitalisation, Ashley focuses on beauty and lifestyle with specialisations in concept development, sustainable product design and omnichannel storytelling. She has built brands for Alicia Keys, Calvin Klein, Vera Wang, Indigo, Donna Karan, Gucci, Kenzo Takada, Aveda, Avon and Esteé Lauder. Rosebrook is an award-winning leader who directs multidisciplinary teams to build brands across all consumer touch points – from thumb-stopping packaging and engaging in-store experiences to 360 digital and social activations and culture driving Tiktok campaigns and more.