Jeff McCrory

Jeff McCrory

Jeff McCrory

Chief Strategy Officer

Mischief @ No Fixed Address

Biography

Jeff is the Chief Strategy Officer at Mischief, and a huge problem geek. Which makes sense, given he's an industry leader in simplifying complex business problems with creativity. Anointed CSO of the Year by Campaign Magazine (twice over 2023, 2025) and Ad Age A-List & Creativity Awards (2025), Jeff is the reason why Mischief might be the best strategic shop out there, cleverly disguised as a hot creative shop. The roadmap he's laid out has fueled Mischief from pandemic start-up to five time number one agency of the year, the Effie's World's Most Effective Independent Agency, and the recipient of the World's Most Effective Campaign two years running—something no other agency has achieved. Don't ask him about comics unless you have five hours spare.