Originally from Tbilisi and now based in Berlin, I’m a multidisciplinary creative focused on concept creation and art direction. I’m currently part of the innovation team at Grabarz & Partner.

Over the past seven years, I’ve worked across advertising, design, and production — including as an Art Director in BBDO Germany, as a freelance creative, mentor of creative communications, and co-founder of the branding studio Notam.

From 2022 to 2024, I studied art direction at Miami Ad School Berlin. In 2023, I had the opportunity to represent Germany at the Roger Hatchuel Student Academy, and my work has since been recognised by festivals such as Cannes Young Lions, D&AD, Clio, One Show, and more.

I’m deeply passionate about innovation, rebellious ideas, and craft that hits you in the gut. Moreover, I enjoy sharing and learning from people who love the work.