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Monday 22 June |  14:00-16:00 2:30pm - 3:30pm Faster, Higher, Smarter: How Shaun White is Shaping the Future of Winter Sports Join three-time Olympic gold medalist Shaun White as he unpacks his transition from athletic icon to modern founder, sharing how artificial intelligence empowers his work mentoring Team USA and how he is building a more accessible, equitable future for snowboarding. Wednesday 24 June |  11:30-15:00 12pm - 1pm The New Era of AI Search Google Search is undergoing its most profound expansion, evolving into an intelligent, conversational, and agentic partner that guides consumers seamlessly from initial curiosity to final purchase. Join Debbie Weinstein, President, Google EMEA, for a conversation with Google Search expert and global marketing leaders who are driving tangible business growth with AI Search. 1:30pm - 2:30pm Where Tech Meets Fashion with Edward Enninful Technology is rewriting how fashion is created, consumed, and experienced. Join fashion visionary and EE72 founder Edward Enninful and Google’s Stephanie Horton for a fireside chat on how AI is revolutionizing commerce and transforming passive consumption into highly interactive lifestyle moments. Plus, try on EE72’s Cannes-exclusive capsule collection, available to preview via Google's virtual interactive experience. Thursday 25 June | 9:00-16:00 11:00-12:00 The Brand Deal Desk LIVE: How Sidemen's ultimate hide and seek found a new audience for O2 YouTube creators Max Fosh and Grace Andrews bring their hit series ‘The Brand Deal Desk’ to a live audience for the first time. In a special Cannes twist, they welcome special guests from the Sidemen and Virgin Media O2 for a transparent look at what it takes to launch a blockbuster creator partnership on YouTube. YouTube Closing Celebration with PRIDE: 18:00-21:00 Bid adieu to each other and close out the Festival of Creativity! Join us for one last celebration of the communities and creators who keep YouTube at the center of culture. Let's wrap up another incredible Cannes Lions with new memories and a special guest performance. *Entry is not guaranteed; priority access will be for confirmed Google & YouTube Beach guests