Dr. Babs Faseesin is an expert at leveraging the power of creativity, technology, data, and platforms to accelerate growth for global brands. He is a strategy and innovation powerhouse with a proven track record of architecting high-impact brand communications and performance marketing solutions. As a professor of marketing, Dr. Faseesin bridges the gap between the theory and practice of marketing. A relentless curiosity fuels his extensive experience, which spans a wide range of strategy disciplines. Dr. Faseesin is Senior Vice President of Strategy at Publicis Media’s Stacom in the United States. A published author, fitness enthusiast, and soccer fan. When not immersed in solving complex client challenges, Dr. Faseesin is conquering his goal of seeing the world one country at a time.