Dare transitioned from an agriculturist to a filmmaker before excelling as a Marcomms expert, specialising in experiential activations and events, with expertise in creative direction, copywriting, and production.

He led Opera’s 2018 ‘Shake Your Phone’ activation, boosting Opera News users by 650% (1 million to 7.5 million) with 400 million daily engagements. In 2013, at Crux Engage, he coordinated the Olympic Milk World Cup Campaign (2014), transforming consumer traffic points into Football Viewing Centres, with the Olympic Milk Team mimicking the Nigerian Football Supporters Club in a stadium-like atmosphere. And as a freelancer in 2016, he creatively turned office workers and market traders into kitted athletes for the pioneering Lagos Marathon Flashmob to boost awareness.

He has delivered award-winning campaigns for Russian Standard Vodka (EXMAN Awards 2021), Betway, and Glovo (OAAN Awards 2022), impacting brands like Michelin, BBC, Martini, and Bacardi. He drives D’USSE Cognac and Patron Tequila’s premiumization campaigns in Nigeria.

Dare believes strongly in community service. He has led the Experiential Marketers Association of Nigeria’s (EXMAN) Membership Committee since 2023 and, as a Rotarian, champions social services, believing every good deed counts.